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Saturday, April 6 • 2:30pm - 3:30pm
Using Keywords and Metadata to Take Your Digital Marketing to the Next Level

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The metadata you send out to retailers is how consumers decide whether or not to actually make a purchase. It is imperative that publishers provide powerful, targeted, and complete metadata, and take advantage of all of the options available to them in that area. This session will cover how to best utilize the power of metadata and keyword optimization to capitalize on your opportunity to connect with readers and buyers and increase the visibility of your books. 

avatar for Joshua Tallent

Joshua Tallent

Director of Sales and Education, Firebrand Technologies
Joshua is a metadata expert and an acclaimed teacher and guide on digital publishing. Joshua’s role recognizes the integrated approach Firebrand takes to providing publishers with helpful advice and in-depth training, while also providing the most powerful and respected publishing... Read More →

Saturday April 6, 2019 2:30pm - 3:30pm
Chicago Marriott Downtown Magnificent Mile (Room: Great America 1-2) 540 N Michigan Ave, Chicago, IL 60611, USA

Attendees (47)