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Keynote [clear filter]
Friday, April 5
 

11:00am

Welcome First Timers! Learn How to Get the Most out of IBPA Publishing University
Back by popular demand, we’re hosting a special facilitator-led discussion for IBPA Publishing University first timers! Stop by to meet other newbies and learn how to get the most out of your IBPA Publishing University experience. During this session, you’ll have a chance to meet IBPA staff and veteran IBPA Publishing University attendees who will answer questions and provide guidance for navigating IBPA Publishing University in style.

Speakers
avatar for Angela Bole

Angela Bole

CEO, Independent Book Publishers Association
For the past six years, Angela Bole has served as Chief Executive Officer of the Independent Book Publishers Association (IBPA), the largest book publishing association in the U.S. serving independent publishers and self-published authors. IBPA’s mission is to lead and serve the... Read More →
avatar for Brooke Warner

Brooke Warner

Publisher, She Writes Press
Brooke Warner is publisher of She Writes Press and SparkPress, president of Warner Coaching Inc., and author of Write On, Sisters!, Green-light Your Book, What's Your Book?, and three books on memoir. Brooke is a TEDx speaker, weekly podcaster (Write-minded with co-host Grant Faulkner... Read More →


Friday April 5, 2019 11:00am - 12:00pm
Chicago Marriott Downtown Magnificent Mile (Room: Purdue/Wisconsin) 540 N Michigan Ave, Chicago, IL 60611, USA

12:30pm

Conference Kick-Off! Welcoming Remarks from IBPA CEO Angela Bole
Welcome! IBPA Publishing University is YOUR conference. It starts and ends with you. During her brief Welcoming Remarks, IBPA's Chief Executive Officer Angela Bole will introduce you to the 2019 program and suggest ways to make the most of your day-and-a-half onsite. Perhaps the greatest advantage you'll gain from attending IBPA Publishing University will come from the power of networking with a dedicated community of people working toward common goals. Find out how best to engage during these brief opening remarks.

Speakers
avatar for Angela Bole

Angela Bole

CEO, Independent Book Publishers Association
For the past six years, Angela Bole has served as Chief Executive Officer of the Independent Book Publishers Association (IBPA), the largest book publishing association in the U.S. serving independent publishers and self-published authors. IBPA’s mission is to lead and serve the... Read More →


Friday April 5, 2019 12:30pm - 12:45pm
Chicago Marriott Downtown Magnificent Mile (Room: Grand Salons 2-3) 540 N Michigan Ave, Chicago, IL 60611, USA

12:50pm

Opening Keynote -- Rethinking Book Publishing: Innovation and Culture 2019, with Dominique Raccah
In an industry dominated by giant companies, Sourcebooks has grown from small to large while maintaining its independence. During this special keynote address, Sourcebooks' founder & CEO Dominique Raccah will share what she's learned in over 30 years of successful independent publishing. There's nothing Dominique hasn't thought about or tried. Because of this, her IBPA Publishing University keynote address promises to be both inspirational and practical. Start getting to know Dominique (and Sourcebooks) below...then join us for this unique keynote address.

FOUR QUESTIONS FOR SOURCEBOOKS' FOUNDER & CEO DOMINIQUE RACCAH....

Sourcebooks is coming off its best year ever. What sort of success did you enjoy, and to what do you attribute this success?
 
Sourcebooks finished 2017 up 18% in sales, compared to the publishing industry, which finished up 2%. We’re also up 18% in sales year-to-date, in an industry that is up 2%, and we’re anticipating a strong holiday season in the fourth quarter.

We have consistently experienced double-digit growth since the economic downturn in 2008. It was a time when most publishers were cutting back, on staff and acquisitions, but we decided, as a company, that we weren’t going to let what was going on outside our office affect what we were creating inside.

We called it “not business as usual,” and for the last decade, we have continued to meet on a regular basis and are completely transparent about what is going on with our business – the good, the bad and the ugly. Everyone in our organization is involved and is empowered to make an impact in how our business is run. The entrepreneurial spirit runs throughout the company, from my office to the shipping room.

Sourcebooks self-identifies as a company that embraces change. How do you incorporate this concept into your business model?

Most of the changes we’ve made as an organization have responded to a need, either from readers, authors or our retail partners. In the last 10 years, we’ve grown from a nonfiction business into a top 15 children’s book publisher, and a strong player in romance, young adult and adult fiction.

Our Jabberwocky children’s imprint came out of the success we saw in publishing poetry books for kids, our Casablanca romance imprint was born out of a retailer request for more Regency romance, and our Put Me in the Story personalized book program began after we saw that people were customizing our books themselves.

We are always looking for ways to innovate on behalf of authors and readers, and are driven by our belief that books changes lives.

Independent publishers can feel overwhelmed by changes from outside the industry—higher printing costs, for instance, or changes in warehousing. When confronting changes that have a negative impact on your bottom line, how do you adjust?
 
Not to be overly dramatic, but to a publisher it can often seem like pretty much everyone is looking to take something from your bottom line. Your printers want more, outside vendors want more, freight costs rise, your retailers, wholesalers, and distributors want more, and of course authors and illustrators would like an extra cut too.

So as a businessperson – rather than as a publisher – you have to continually be looking for efficiencies and savings to offset the increased costs you can’t control.

At Sourcebooks, we’ve implemented a relatively open book structure for finances that ensures every person in the company knows they can have impact on the bottom line. Simply put, every penny counts, and every individual can make a difference. And for the things you can control, I highly recommend doing some reading and taking courses in negotiation, including getting comfortable with difficult conversations and conflict. Publishing people and booklovers tend to be friendly folks. And we should be. But that doesn’t mean we can’t aggressively control the bottom line.

In an industry dominated by giant companies, Sourcebooks has grown from small to large while maintaining its independence. What sorts of business planning strategies do you recommend to publishers who want to do the same?

It’s pretty wild to look at the company I started in a spare bedroom of my house 31 years ago with just one book and see it become a Top 15 U.S. publisher and the largest woman-owned publisher in North America. We have over 100 employees and publish hundreds of books each year in a variety of categories.

As a publisher, it often feels like you’re wrong more than you’re right. The challenges we have experienced helped turn Sourcebooks into the company it is today. I would urge other publishers to embrace their failures as an opportunity to learn something new, something that can help push you forward.

We’ve also threaded “growth mindset” throughout our corporate culture. It’s meaningful when every person on the team is pushing themselves to recognize that “you don’t know what you don’t know” and strive to understand something new. Mindset can get you to some pretty wild and unexpected places.

Publishing is also a business that’s been way too rooted in the notions of “taste” and “instinct.” Taste and instinct are great, but I’ll take data over my gut any day of the week. Gather and learn from data wherever possible, even if it’s on the smallest of scales. We use data in every single department of the company, and yes that includes (and starts with) editorial.

Finally, I’d recommend publishers continually look to diversify themselves, not only in what they publish but in how they publish as well. We recognized long ago that publishers are often limited by their own vision – and in many cases by their own reading tastes. But our job isn’t to deliver our own tastes to the market. Our job is to connect authors with readers, and that means we’re continually probing what lights readers up and finding ways to help authors deliver that excitement. It’s really the best job in the world, and the only limitations you’ll face are your own!

Speakers
avatar for Dominique Raccah

Dominique Raccah

Founder & CEO, Sourcebooks
Dominique Raccah is the entrepreneurial Publisher and CEO of Sourcebooks, the company she founded from her home in 1987. The publisher has since created scores of New York Times bestsellers, hundreds of national bestsellers, and #1 selling titles in perennial categories. Sourcebooks... Read More →



Friday April 5, 2019 12:50pm - 1:50pm
Chicago Marriott Downtown Magnificent Mile (Room: Grand Salons 2-3) 540 N Michigan Ave, Chicago, IL 60611, USA
 
Saturday, April 6
 

9:00am

Panel Keynote -- Defining the Current and Future Meaning of "Publisher"
This keynote panel is produced and presented by the IBPA Board of Directors.

While indie bookstores selling print copies are thriving once more, emerging technologies and platforms like smart speakers and content subscriptions are making writing available to consumers in new ways. As publishers consider their business models for now and the future, it begs the question: what does it mean to be a publisher?

Speakers
avatar for Leslie Browning

Leslie Browning

Founder & Publisher, Homebound Publications
L.M. (Leslie) Browning is a TEDx Talker and award-winning author of twelve books. In her writing, Leslie explores the confluence of the natural landscape and the interior landscape. In 2010, she debuted with a three-title contemplative poetry series. These three books went on to garner... Read More →
avatar for Seth Dellon

Seth Dellon

Director of Sttrategic Development, Publishers Weekly
Seth Dellon is director of strategic development at Publishers Weekly where he oversees the digital media department, including social media, digital audience and business development, and new digital initiatives. His career is publishing is long enough to make him feel old and has... Read More →
avatar for Kelly Peterson

Kelly Peterson

Director of Digital Strategy, Independent Publishers Group
Kelly Peterson is Director of Digital Strategy at Independent Publishers Group (IPG), and brings 20+ years of marketing and merchandising experience to her current role, helping major trade publishers, university presses, independent publishers, agents and authors maximize their eBook... Read More →
avatar for Kathy Strahs

Kathy Strahs

Founder, Burnt Cheese Press
PaniniHappy.com, CookingOntheSide.com, and SunnyDaysGoodFood.com. A former marketer with an MBA from Stanford, Kathy founded Burnt Cheese Press, a food-focused independent publishing company, in 2015. Its first release, The 8x8 Cookbook, received the Independent Book Publishers Association (IBPA) Gold Award for Best First Book-Nonfiction. Its... Read More →


Saturday April 6, 2019 9:00am - 10:15am
Chicago Marriott Downtown Magnificent Mile (Room: Grand Salons 2-3) 540 N Michigan Ave, Chicago, IL 60611, USA

12:00pm

IBPA Annual Meeting & Luncheon, sponsored by Arc Manor and Dell
During this boxed-lunch program, IBPA members will hear from the association’s leadership about current governance issues. During the 2019 meeting, we will also review and approve new candidates to the Board of Directors for terms starting July 1, 2019.

Speakers
avatar for Angela Bole

Angela Bole

CEO, Independent Book Publishers Association
For the past six years, Angela Bole has served as Chief Executive Officer of the Independent Book Publishers Association (IBPA), the largest book publishing association in the U.S. serving independent publishers and self-published authors. IBPA’s mission is to lead and serve the... Read More →
avatar for Brooke Warner

Brooke Warner

Publisher, She Writes Press
Brooke Warner is publisher of She Writes Press and SparkPress, president of Warner Coaching Inc., and author of Write On, Sisters!, Green-light Your Book, What's Your Book?, and three books on memoir. Brooke is a TEDx speaker, weekly podcaster (Write-minded with co-host Grant Faulkner... Read More →


Saturday April 6, 2019 12:00pm - 1:00pm
Chicago Marriott Downtown Magnificent Mile (Room: Grand Salons 2-3) 540 N Michigan Ave, Chicago, IL 60611, USA